Comments on: Blogging survives puberty to reach adulthood

By: Mark White, Blog Consultant

Mark White, Blog Consultant — Wed, 19 Nov 2008 22:26:14 +0000

@Jon-Mikel – Thankful to you I am! However, I don’t think that it has to be the domain of the professional, at least not the professional blogger. For me, I hope we’ll see more of the “experts who blog” rather than “expert bloggers” if you see what I mean. Thanks again for your comment – much appreciated.

@John – Yep, absolutely. Small businesses are still leading the way in many respects and they are certainly ones who tend to have full websites built on blog platforms giving them both CMS based sites and interaction with their clients. Thanks too for your kind words about BBB.

By: Jon-Mikel Bailey

Jon-Mikel Bailey — Wed, 19 Nov 2008 22:13:00 +0000

Great points you’ve made here (am I Yoda?). I think all of the clutter of those blogging for blogging’s sake is going to act as a big virtual broom that will sweep itself aside and leave room for professionals who truly understand the idea of having a conversation – engaging for a purpose other than their own self-promotion. Thanks for helping to dispell the rumor that blogs are dead!

By: John Albrit

John Albrit — Wed, 19 Nov 2008 22:06:03 +0000

I think that the real usefulness of blogs, especially for small businesses is still to be seen. Lots of opportunity in terms of marketing, particularly in the economic downturn that we’re seeing around the world.

Thanks for all the info on your blog – really interesting read!

By: Mark White, Blog Consultant

Mark White, Blog Consultant — Fri, 14 Nov 2008 17:42:53 +0000

@Amy I’ve seen your blog and I can’t believe that the lawyers aren’t signing up in droves! If there’s one profession (apart from accountants) that can make real use of the differentiation (through personalisation) that blogging can offer, then it’s the legal profession. Look forward to linking up here and on Twitter!

By: Mark White, Blog Consultant

Mark White, Blog Consultant — Fri, 14 Nov 2008 17:39:59 +0000

@Matt Absolutely, after all, all we are really doing is recreating online what we do face to face – engage with customers!

@Roy Very true – as soon as the press start using it, the founders decide it’s no longer cool. I remember the quote “If you can see a bandwagon, then you’ve missed it” – for me, blogging isn’t a bandwagon though, it’s a different way of talking to customers and prospects. And one they prefer!

As for Husky, my you could bang nails in with one of their FS2 machines!!

@ Sam, yep, there is still a load of communicating to do in that respect too.

@Matt Beautifully put – and thanks for the compliment too!

By: Mark White, Blog Consultant

Mark White, Blog Consultant — Fri, 14 Nov 2008 17:33:28 +0000

@ Dan, don’t worry, there’s still life in it yet! And it’s absolutely true that for businesses in many sectors, blogging will become more and more important, whatever form it takes (and there many be many different ones!)

By: Amy Derby

Amy Derby — Thu, 13 Nov 2008 22:19:01 +0000

I love this:

“However, if youre starting a blog because of what they can bring to your business, and you want a tool that will really help your relationships with customers and prospects as well as generate new business for you, then you have found the perfect time to start a blog for your business.”

This is exactly what I tell lawyers who come to me asking “Should I start a blog, or is blogging dead?”

Happy to have found your blog. Thanks for following me on twitter.

By: Dan Johnson

Dan Johnson — Thu, 13 Nov 2008 10:41:27 +0000

Blogging’s dead – ahhrrghh, we were only just getting started.

Experts, technology companies, PR-types might think that blogging’s had it’s day, but for many companies in other sectors, they and their customers are only just getting started.

I agree with you Mark. As a company we have been blogging for six months, made lots of mistakes, still do some things badly, are beginning to understand what works for our customers, are excited by the future.

I think that makes our blog ‘sweet 16’ (in blog years)

By: Matt Lambert

Matt Lambert — Wed, 12 Nov 2008 15:37:15 +0000

Nerds often tarnish technology before it reaches the mainstream.

I think the term ‘blogging’ is now misleading. It implies an introspective and self absorbed diary activity, whereas, the technology actually enables companies to deliver useful information for their customers and potential audience, saving them time with RSS notifications.

Much like wot u do.

By: Sam McArthur

Sam McArthur — Wed, 12 Nov 2008 15:33:49 +0000

Here in the UK many SMEs are only just understanding what a blog is! There are so many advantages to having a blog that there’s no way it could possibly have had its time. Online marketing is only catching on for many small businesses, the best thing we can do is educate businesses in how to get the most out of it!