Comments on: Dell launches their one2one blog

By: Mark White

Mark White — Thu, 20 Jul 2006 08:17:57 +0000

Matt,

Yes certainly Dell have opportunities at a number of levels with one2one but they’re going to have to work hard because they have left it so long. I know that they said they have been monitoring over many months what has been being said in blogs but participation is the name of the game here.

In some ways, I think that Dell might be better off splitting their blogging into a separate blog which is totally focused on Customer Service (great use for a Business Blog in any company) and so let one2one develop down a different route rather than having to deal with all the customer service elements as well. Time will tell.

By: Matt Ambrose

Matt Ambrose — Wed, 19 Jul 2006 21:09:36 +0000

I stand corrected:

http://csr.blogs.mcdonalds.com/

By: Matt Ambrose

Matt Ambrose — Wed, 19 Jul 2006 21:07:11 +0000

Dell has learnt the hard way that burying their heads in the sand and ignoring criticism is not going to work anymore. There are now too many blogs and online forums for customers to air their grievances. Starting a blog gives Dell the opportunity to face this criticism head on. If they’re clever they can even use it to boost their profile by providing a higher level of customer service. I wonder if McDonalds will ever be brave enough to make a similar move in tackling their online critics? ?

By: BusinessBlogWire

BusinessBlogWire — Fri, 14 Jul 2006 00:29:09 +0000

Corporate Blog Review: Dell One2One Blog

This corporate blog review has three parts: my conclusion, which I’ll put first for the impatient readers, and then a quick synopsis of the buzz about the Dell one2one blog and my nitty-gritty review.Conclusion: On a 0-10 scale, I give…